User Experience Design is a term used to describe how a user interacts with a product or service. It considers all the components that goes into the experience and happiness of the user with the goods or services while ensuring that these goods and services are user-friendly, effective, adaptable, and rewarding. User Experience designers can bridge their products/services with customer awareness of how user experience design firms can satisfy the requirements and expectations of customers by combining marketing research with product development, strategy, and designs.

Topics in a User Experience Design programme include game creation, interactive display design, and interactive educational exhibits. Students must be able to plan and direct user testing, surveys, evaluations, business metrics, delivery, and data conversion into multi-media experiences. There are a few specialised programmes for prototyping, usability testing, and wireframing. 

Subsequently, a programme in User Experience Design teaches students the skills to craft interactive displays. They will develop their storytelling skills while creating engaging interactive exhibits for a user experience designer who possesses a mix of designing, business acumen, and soft abilities. Additionally, they must be capable of handling the creation of user stories, personas, sitemaps, wireframes, prototypes, and storyboards.

Study levels:

Courses in User Experience Design is offered by colleges and universities in India and abroad at the undergraduate, postgraduate and doctoral level via degrees, certificates and diplomas. These include:

• Bachelor of Arts in Game Design
• Bachelor of Arts in Game Development
• Bachelor of Design Computing
• Bachelor of Fine Arts in Art and Design with emphasis in Web and User Experience
• Bachelor of Science in Applied Artificial Intelligence
• Bachelor of Science in UI/UX Design
• Bachelor of Science in User Experience
• Master In Customer Experience & Innovation
• Master in User Experience Design
• Master in User Experience Design, Usability and Interfaces
• Master of Arts in Interaction Design
• Master of Fine Arts in Interaction & UI/UX Design
• Master of Science in User Experience Design
• Master of Science in User Experience Engineering
• Master of Science in User Experience Management & Design
• Master's Degree in User Experience Design
• Mater of Arts in Visual & Experience Design
• Certificates/Diplomas
• Doctor of Philosophy in User Experience Design

Specialisations:

Specialisation areas in User Experience Design include:

• Adobe XD
• Application Design
• Communication Design
• Graphic Design
• Guidance Systems
• Human-Computer Interaction
• Information Architecture
• Interaction Design
• Interactive Controls
• Interactive Environments
• Media Installations
• Motion Design
• Scenario Design
• Ubiquitous Computing
• Usability Engineering
• User Interface Design
• User Interface Scenography
• UX Development
• UX Writer
• Voice Design
• Web Design
• Website Wireframe

Employability

With a degree in User Experience Design, graduates will make sure that people using websites or applications have the most effective and gratifying user experience possible. As a User Experience Designer, one could work across all sectors of industry including private companies, public bodies like central and local government, non-profit organisations and charities. These can range from large multinational companies to small and medium-sized enterprises.

Graduates could work in-house for a company in a range of sectors, including: education, banking and financial services, health, manufacturing, public, publishing, media and broadcasting, retail and sales, telecommunications. Alternatively, one might work for a variety of clients on various projects while headquartered in a digital media, software development, or web development organisation.

Job titles include:

• Agency Ladder
• Freelance UX/UI Designer
• Industry Hopping
• Industry SME
• Information Architect
• In-House Ladder
• Interaction Designer
• Motion Designer
• Role Hopping Within UX
• Startup Ladder
• UI Designer
• Usability Analyst
• UX Researcher
• UX Writer
• UX/UI Developer
• Visual Designer